After successfully launching your site, you have one more step in preparation of its continued success. You’ve worked hard to become an unstoppable force in your business, there’s no need to get distracted with the technical details of keeping your website running at optimal potential.
The importance of keeping your WordPress website updated not only ensures that your visitors will arrive to a fully functioning site, but it will also protect the relevance of your site to Google and all search engines. When pages are not functioning properly because of outdated themes, plugins, or WordPress itself, they break. Knowing that your site is in full integrity with it’s message maintains peace of mind, and less embarrassments.
Most importantly, your visitors, and returning customers, will want to stay on your site long enough to get to know you and your product or service. And isn’t this what you had it designed for?